Category Ed-itorials

Additions to Ed-itorial Lineup Deal with Slide Shows, News Sources

What is the cardinal sin when displaying slides during a Zoom presentation? The dreaded phrase “Next slide please” provides the answer. Does it drive you nuts, like it does me, when you settle in to watch the evening news only to be confronted with anonymous sources? I’ve had it with both situations, so have produced […]

The Ed-itorial Lineup

New today: Another in the Ed-itorial series, this one titled “Off the Record Is for Real.” Too many times, I’ve heard supposed experts in media relations express the belief that there is no such thing as off the record. If only they knew. Off the record is a useful tactic when used by communicators who […]

Introducing Ed-itorials

You may know that I’m a former radio broadcaster. I loved the medium and the ability to create wordscapes — to let the listener paint their own pictures. I can’t count the number of times I met listeners and was greeted with “Oh, that’s what you look like” (while I fantasized that many of them […]