Category Advocacy
Inside the Beltway Questions About Airline Safety
You’ve likely read about dangerous near misses of late on airport runways. You may well have experienced flight delays. Or your bags may have ended up in Australia while you traveled to Austin. Congress is looking into these snafus. Don’t hold your breath thinking that solutions will arrive tomorrow, as there are tangled issues that […]
Congressional Confrontations
Now is no time to scramble. Your company has been invited (or, heaven forbid, subpoenaed) to testify before a Congressional committee. Which of your executives is assigned the honor? It is important to deliberate as to who will testify on your behalf. This is a crucial choice, and can be a touchy subject in some […]
A Potpourri of Problems
I’ve gotten lots of questions over the years, some basic, some complex. Here is a sampling of the curiosities that run through the minds of participants in workshops and communications strategy sessions, and of the internal experts who advise them. My boss asked me to take part in a media training session. What do I […]
The Evolving Congressional Fly-in
Capitol Hill is open for fly-in business. What are some best practices for arranging your advocacy visits? The National Institute for Lobbying & Ethics offered a recent webinar titled “Capitol Hill Fly-Ins: Getting Ready for Success in 2024” that spelled out in specific detail how best to approach lawmakers and their staffs. Kudos to moderator […]
Five Minutes Crucial to Your Public Policy Success
Not every executive has the opportunity to testify before Congress. Those who do must be prepared to the nth degree, for that time in the witness chair can make or break your industry. The C-suite Blueprint blog has 10 years of what I hope you will agree is rich content, so I’ve been revisiting some […]
The Communications Training Triad
Summertime Rewind. That’s the theme for the months of July and August. This blog has 10 years of what I hope you will agree is rich content, so I figured it reasonable to revisit some previous posts. I’ll be revising somewhat to take stock of new developments, research, and changes in thinking. I invite you […]
Five Questions About Congressional Testimony
In the last C-suite Blueprint entry I offered some advice for structuring your Capitol Hill fly-ins. This post places another advocacy strategy — Congressional testimony — under the microscope. Below are five key questions to consider when your executives are called to appear before lawmakers. How easy is it to outfox Members of Congress? Don’t […]
C-suite Blueprint 
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