Monthly Archives: March 2014
Capitol Hill Fly-ins: Always Make the Ask
Welcome back to our ongoing series to help you advance your public policy success when conducting Washington, D.C., fly-ins with your employees and members. Impress upon your grassroots activists that they should never, ever leave a Hill advocacy meeting without “making the ask.” In other words, put the question directly to the lawmaker whether you […]
Reporter or Consultant?
I’ve seen it many times. Still, I remain dumbstruck by those who claim to be both journalists and media training consultants. Are these people not familiar with the term, “conflict of interest?” I see this claim on numerous web sites and it just makes me cringe. It’s even worse when, during my travels, someone makes […]
Capitol Hill Operates on its Own Time
Welcome back to our ongoing series to help you advance your public policy success when conducting Washington, D.C., fly-ins with your employees and members. Expect highly fluid timetables and meeting participants during your Washington, D.C., fly-ins, for Capitol Hill is legendary for its last minute adjustments (some might call this an organizational attention deficit disorder; […]
New Video Features Media Interview Advice
Are you a media source who deals with reporters? I invite you to check out the latest video to debut on the Media Training page of the revamped Barkscomm.com web site. It could help you upgrade your interview skills. The newly released piece is meant for executives and those who help prepare them for media […]
The Importance of Congressional Staff
Welcome back to our ongoing series to help you advance your public policy success when conducting Washington, D.C., fly-ins with your employees and members. As you steel for your next round of Congressional office visits, it is vital to have a discussion with your advocates about how Hill staff fits into the picture, for it […]
Building Your Own Thought Leadership Profile
Our thought leadership theme continues with another excerpt from my research report, “But Mom Told Me Never to Brag: Overcoming the Thought Leadership Hurdles.” Today we talk about your personal thought leadership efforts. We’ve talked a lot over the past few weeks about thought leadership here on The Media Training Blog. Now comes time to […]
Climbing Those Marble Stairs on Capitol Hill
Welcome back to our ongoing series to help you advance your public policy success when conducting Washington, D.C., fly-ins with your employees and members. The big day has dawned. Today is the day you venture to Capitol Hill to petition members of Congress. Let’s cover a bit of Capitol Hill protocol to help you center […]
C-suite Blueprint 
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