Monthly Archives: September 2016

The Corporate Banana Peel

Today’s entry is based on one of the 20 case studies in my position paper, “Beyond the Bottom Line: 20 Ways to Reduce Reputational Risk.” The risk Your media training workshop was a disaster, so your spokespeople proved unprepared for the launch of your hot, new product. The Background There goes all that hard work that […]

A Reporter Asks You, “What Did You Think of the Debate?”

Much of America will be glued to the collective television next Monday evening for the first of three presidential debates. The water cooler talk the next day will no doubt be fast and furious (though let’s hope that, given today’s political climate, the fury doesn’t get too far out of hand). Have you given any […]

The Highs and Lows of Three Presentations

As you might imagine, my idea of a busman’s holiday is to attend presentations whenever possible. To be sure, the subject matter has to have some personal interest. I am unlikely, for example, to check out a scholarly lecture on quantum physics (unless a new client who deals in that realm surfaces). There’s another reason […]

19 Years and Counting

I hope you’ll permit me a moment for personal reflection and, okay, a bit of braggadocio. You see, it was 19 years ago—September 3, 1997, to be precise—that Barks Communications was born. In the ensuing years I’ve had the privilege of working with more than 5000 business leaders, association executives, thought leaders, physicians, performers, and […]