Monthly Archives: May 2015

Congressional Testimony: How to Debrief Your Witness

Welcome back to this series of excerpts from my new research report Thrill on the Hill: How to Turn Congressional Testimony into Public Policy Success. Stay tuned for more in weeks to come. —————– It is vital that you begin the debrief process immediately following your Capitol Hill testimony. This won’t be the full soup […]

How Much Does It Cost?

For better or worse, one of the first questions I often hear from a prospective client revolves around budget. Some address it meekly, others boldly. Regardless, when their needs involve media training, presentation skills sharpening, or Congressional testimony preparation, the top issue for many is moolah. I get it. If you can’t afford it, why […]

Following Up with Your Member of Congress

Welcome back to this series of excerpts from my new research report Thrill on the Hill: How to Turn Congressional Testimony into Public Policy Success. Stay tuned for more in weeks to come. —————– Once your round of Congressional testimony is complete, what follow up steps with members of Congress and their staffs are most […]

To Toastmaster or Not?

I recently ran across a page on the Toastmasters web site titled, “90 Tips from Toastmasters.” I’m often asked what I think of this group. My answer? It’s a fine forum for practice, especially if you are relatively new to public speaking. All the same, there are some features with which I disagree. One troubling […]

Congressional Testimony: The Big Day Arrives

Welcome back to this series of excerpts from my new research report Thrill on the Hill: How to Turn Congressional Testimony into Public Policy Success. Stay tuned for more in weeks to come. ——————— Your advance preparations, including your testimony training workshops, should stand you in good stead. Still, when your witness first arrives on […]

When Things Go Wrong

Even the most carefully crafted communications plan can fall victim to the occasional kink. What can you do when things go wrong? Note well: If there is one guarantee when you speak in public or participate in interviews with reporters, it is that something, sometime, somewhere will go wrong. How can you minimize such problems […]

See You Tomorrow at the National Press Club

How can communicators guide their executives toward becoming better spokespeople? That’s the question I’ll work to answer this Wednesday during my presentation “Your Spokesperson Just Said What?! How to Cure Foot-in-Mouth Disease” to an audience at the National Press Club. The session will offer advice designed to help executives who deal with the media, deliver […]