Monthly Archives: May 2017

Public Speaking Disaster Averted

May 30, 2017 · by · in Preparation, Public speaking

It could have been a speechmaker’s disaster. I first got a sense of this when asked to lead a presentation skills workshop for four panelists—scientific researchers slated to share findings and opinions with an audience of their peers. When preparing to lead such projects, I always ask for copies of the presentations well ahead of […]

Make This Crisis Disappear

May 23, 2017 · by · in Communications strategy, Crisis communications, Media training, Messaging, Reputational risk

Some executives labor under the impression that communications experts can make a crisis go away. Would that it were true. While it’s nice to feel such confidence in our abilities, neither I nor any of my colleagues have a magic wand capable of such illusion. Oh, we may be able to help minimize its impact, […]

An Ethical Approach to Media Training

May 16, 2017 · by · in Consultants, Media training, Reputational risk, Thought leadership

Let’s talk ethics. Okay, it may not be the most enthralling topic. But it matters as a media source, as a buyer of communications training services, and to your consultant. One of the most egregious ethical lapses takes place among those who try to do communications consulting while also claiming journalistic credentials. I cannot shout […]

Five FAQs About Public Speaking

May 9, 2017 · by · in Assessing Feedback, Performance, Preparation, Public speaking

As I go about my rounds, I hear lots of questions about the art of public speaking. Here are some of the most common queries, complete with answers. I don’t like speaking in public. Do I have to do it? Of course not. We all have different strengths and preferences. If you hate the limelight, […]

Is Your Message Missing Its Call to Action?

May 2, 2017 · by · in Communications strategy, Media training, Messaging

I’ve reviewed and sharpened plenty of organizational messages over the years. There are two critical elements I often find missing. One is context. More on that another time. Today we’re here to talk about the all-too-frequently missing call to action. A recent paper in the Stanford Social Innovation Review titled “Stop Raising Awareness Already” supports […]